Appointment only · Cliffe High Street, Lewes

Eighty gowns, and the time to try them

We are one room above a bookshop, with around eighty gowns from six independent designers and a workroom at the back. One bride is in the room at a time, for ninety minutes, and the rail is pulled before you arrive.

Ninety minutes
Sizes 6 to 28
£950 to £2,800
The rail

Six houses, and what they cost

Six independent designers, chosen because they cut differently from one another. The price is the gown as it arrives, before alterations. Nothing here is sold online, and nothing is marked up for the room it is tried on in.

Marin Ashe Bias-cut crepe and heavy silk. No lace, no petticoat, nothing that needs scaffolding. Samples 10–20 £1,150 – £1,850
Odette Laval French corded lace, long sleeves and low backs, cut in Lille and finished by hand. Samples 10–18 £1,600 – £2,400
Hollis & Bell Separates. Bodies, skirts and overskirts that mix, so the ceremony and the evening differ. Samples 12–26 £950 – £1,500
Saoirse Quinn Draped on the stand before it is cut. One fitting more than everyone else, and it shows. Samples 10–22 £1,900 – £2,800
Vera Linden Clean columns in weighty duchesse satin. Pockets in every skirt as standard. Samples 12–24 £1,250 – £1,900
Juno Rae High necks, covered arms and closed backs, for brides who want less skin and more line. Samples 14–26 £1,100 – £1,700

Every gown can be ordered from a size 6 to a size 28. Samples are what hangs on the rail today — if one will not do up, we clip it and you still see the shape.

What happens after you choose

Eighty gowns. Six houses. One bride in the room.

No shared fitting floor, no one waiting for the mirror, no sales floor manager counting heads. While you are here, the shop is yours and the stairs are closed.

How it works

What ninety minutes actually looks like

Long enough to try eight or ten gowns properly, short enough that nobody is exhausted by the end. Most brides find the one in their second hour across two visits, and that is normal.

What to bring

Your shoes, or heels at the height you expect to wear.
A nude strapless bra, if you wear one.
Hair roughly as you plan to have it on the day.
Up to three guests — the room seats four, and that is the honest limit.
The screenshots. All of them. They tell us more than a description does.
01

Tell us the date

Send the wedding date and a rough budget through the form. We come back with times. The diary is small because only one appointment runs at once.

02

We set the rail

Before you arrive we pull eight to ten gowns in your sample size and in the shapes you have described. You are not flicking through eighty hangers alone.

03

Ninety minutes in the room

You and up to three guests. We fetch, clip and pin, and we tell you what we think when you ask us. There is no second bride waiting behind the curtain.

04

Two or three fittings

Ordered or bought from the rail, the gown is altered at the back of the same room. Hems, bustles, straps and cups, measured on you and not posted away.

05

Collection

You collect the week of the wedding, pressed and bagged, with the bustle shown to whoever will be tying it on the day.

In the room

Fabric first, then the fuss

Most brides arrive with a silhouette in mind and leave with a cloth in mind. What a gown is made of decides how it moves down an aisle, how warm it is in July, and how much the workroom can change.

Crepe, duchesse satin, silk tulle and corded lace. Four cloths that behave in four different ways, all of them on the rail today.

6–28

The sizes we stock, not the sizes we can order

Samples on the rail run from a 10 to a 26 depending on the house. Every gown here is cut to order from a 6 to a 28, and no size carries a surcharge.

Altered at the back of the room

Hems, bustles, straps and cups are done in our own workroom, on you, over two or three fittings. Nothing is sent away and nothing is guessed from a measurement sheet.

Alterations and timings

One room, one bride, ninety minutes

Send the date and we will find you a time. If you are not sure when to start looking, ask us that too — the answer is usually earlier than you think.